The easiest way to get your product data into Data Yard.

Is this you?

Still working in Excel?
You want to join Data Yard without investing months in onboarding and implementing a complex (PIM) solution.

Your product data is managed centrally?
Your UK team needs products in Data Yard, but you have little control over the centrally managed product data. Etimix lets you enrich and publish UK-specific information without disrupting your global processes.

Already have a PIM?
Your existing PIM manages product information well, but there's still a gap between your current data and the Data Yard, ETIM or UK market requirements.

Selling products via wholesalers?
You already manage your product data, but need a simple and reliable way to publish it to Data Yard.


Whatever your starting point, Etimix for Data Yard helps you get your product data into Data Yard

Why Etimix for Data Yard?

Why manufacturers choose Etimix for Data Yard:

  • Easiest way to publish to Data Yard

  • Recommended by Data Yard

  • Built specifically for the Data Yard platform

  • ETIM already built in

  • No complicated implementation

  • Ready for the UK market

  • Easy onboarding

  • Grow beyond Data Yard whenever you're ready

With Etimix for Data Yard, you manage and control all product information centrally in one place. This improves data quality, streamlines processes, and prepares your product data for Data Yard and digital channels.


Pre-configurated for Data Yard

Etimix for Data Yard is a specially configured PIM solution that helps you manage, enrich, and prepare product data for direct publication to Data Yard.

Reduce manual work, improve data quality, and share consistent product information with trading partners faster and more efficiently.

Let’s get your data into Data Yard.



The difference between a datapool and a PIM system

A datapool and a PIM system are often confused, but they have very different roles in product data management.

A datapool, such as Data Yard, is mainly used to exchange and share product data between companies in the supply chain. It functions as a central network where suppliers publish product information so retailers, wholesalers, and other trading partners can access the same standardized data. The main purpose of a datapool is efficient and reliable data distribution between organizations.

A PIM system (Product Information Management) is different. A PIM is an internal system that companies use to collect, organize, enrich, validate, and maintain product information before it is shared externally. It helps ensure product data is complete, consistent, and optimized for different sales and communication channels such as webshops, marketplaces, catalogs, and datapools. A PIM is focused on data quality, governance, and operational product data management.

In short, a datapool is primarily a distribution platform for sharing product data with external partners, while a PIM system is a management platform used internally to create and maintain high-quality product information. In many organizations, both systems work together: the PIM prepares and controls the product data, and the datapool distributes that data across the supply chain.


The difference between Excel and a PIM system

Excel is often used to manage product data, but it is not a PIM system. While spreadsheets can work for small amounts of data, they quickly become difficult to manage as product information grows in complexity and needs to be shared across multiple teams and channels.

Excel is mainly designed for storing and editing data in rows and columns. Many companies use it to keep track of product information, pricing, specifications, or translations. However, spreadsheets are highly dependent on manual work, which increases the risk of errors, duplicate files, outdated information, and inconsistent product data.

A PIM system (Product Information Management) is specifically built to manage product data in a structured and scalable way. It allows companies to centralize, enrich, validate, and distribute product information from one single source of truth. A PIM also supports workflows, user roles, data quality controls, digital assets, and integrations with systems such as ERP platforms, webshops, marketplaces, and datapools like EDATA.

In short, Excel can be useful for simple data administration, but it is not designed for professional product information management. A PIM system helps organizations improve data quality, reduce manual work, and efficiently manage product information across all sales and communication channels.


Etimix is a trusted Data Yard solution partner, helping manufacturers and suppliers manage and exchange high-quality product data more efficiently. Through expertise in ETIM classification, product data management, and data synchronization, Omiteo supports organizations in standardizing and distributing product information across technical supply chains.

Etimix PIM & DAM, part of the Omiteo ecosystem, provides a centralized environment to manage, enrich, validate, and prepare product data for publication to the Data Yard datapool and other digital channels. The result is faster data exchange, improved data quality, and consistent product information for all trading partners.